China Case Study: KONE

China Case Study: KONEAs one of the most successful foreign companies in the Chinese market, the Finnish company KONE is a striking example of how the right strategy can turn your business into remarkable profits.KONE in China Since its market entry in 1996, the Finnish company KONE has seen rapid growth in the past 20 years. It has become the market leader in elevator and escalator solutions in China, which accounts for 60% of the global demand and contributes 30% to KONE’s global business (~3bn EUR in 2020). As of today, the company has around 20,000 employees deployed in 600 …