Digital Value Creation in the Building & Construction IndustryWhen companies transform their business model in our digitally driven society, this impacts the entire organization – from customer acquisition and customer life-time value (CLV) management to the continuous development and marketing of new products and services. Individualized customer centricity plays a central role in digitization processes.We support companies in the B&C industry in providing an integrated link between the real and virtual worlds. This results in an optimized data and knowledge base to gain a good understanding of the multi-layered ecosystem around direct and indirect customers and their decision criteria. EAC …
Digitale Wertschöpfung in der Bauindustrie
Wertschöpfung durch Digitalisierung in der BauindustrieWenn Unternehmen in unserer digital getriebenen Gesellschaft ihr Geschäftsmodell transformieren, wirkt sich das auf die gesamte Organisation aus – von der Kundenakquise über das Customer Life-Time Value (CLV)-Management bis hin zur kontinuierlichen Entwicklung und Vermarktung neuer Produkte und Dienstleistungen. Eine individualisierte Kundenzentrierung spielt im Rahmen von Digitalisierungsprozessen eine zentrale Rolle.Wir unterstützen Unternehmen in der Baubranche (B&C Industrie), eine integrierte Verbindung zwischen realer und virtueller Welt sowie eine durchgängige Vernetzung von Menschen und Dingen bereitzustellen. Hieraus resultiert eine optimierte Daten- und Wissensbasis, um ein gutes Verständnis des vielschichtigen Ökosystems rund um die direkten und indirekten Kunden …
A new Green Wave? – Sustainability in China
Sustainability in ChinaHow is China performing in terms of sustainability? When it comes to sustainability or ESG (environment, social, governance) standards,China is lagging behind other countries In selected indices of Earth.Org and Yale, China is ranked 136th and 120th respectively. Furthermore, Chinese companies receive a lower sustainability rating than enterprises in developed or even other emerging economies (FTSE4good index). However China has recently announced ambitious environmental sustainability targets. The country wants to peak its CO2 emissions until 2030 and become carbon neutral by 2060. This year’s 14th Five-Year Plan includes specific targets on the reduction of CO2 and energy intensity …
How to win in China`s E-Commerce Market
How to win in China´s E-Commerce Market? Opportunity Assessment and holistic Online StrategyChina’s e-commerce landscape is highly innovative and dynamic – but fast changing business models bear risks that need to be addressed. EAC offers an innovative opportunity assessment and holistic online strategies for consumer goods companies in China’s dynamic B2C e-commerce landscape.EAC can help you to boost your China e-commerce operations by supporting you with platform prioritization, trade partner selection, organizational build-up, activation strategy, as well as implementation. Find relevant information regarding distributors, trade partners, self-operation and cooperation models as well as relevant marketing activities in our new e-Commerce …
Second Home Market Strategy China
Second Home Market China – is your organization empowered for future growth opportunities?The Chinese market is the major revenue driver for many enterprises. The more exposure foreign firms have in China, the more they understand that this dynamic country requires a unique strategy and market approach. For China to truly become a “second home”, MNCs need to build an organization that is supported by the headquarters and involved in global processes, while at the same time also being agile and empowered enough for quick decision-making and local execution. In order to get clarity on strategy and transformation needs, EAC developed …