“Design-to-Value” Machine Building Concept

“Design-to-Value” Machine Building Concept


Growth in local mainstream markets is an important strategic topic for Western
visionary machinery companies. Get insights from EAC’s investigation on how foreign
players could develop “Fit-to-Mainstream-Segment” machines in China and Asia


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Growth in Chinese MAINSTREAM market has long become a prioritized strategic approach for most Western machinery companies. Leading players believe a “Dual Business Model” can leverage existing strength in premium segment and simultaneously capture new opportunities in the local MAINSTREAM market.

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