“Design-to-Value” Machine Building Concept
Growth in local mainstream markets is an important strategic topic for Western
visionary machinery companies. Get insights from EAC’s investigation on how foreign
players could develop “Fit-to-Mainstream-Segment” machines in China and Asia
Growth in Chinese MAINSTREAM market has long become a prioritized strategic approach for most Western machinery companies. Leading players believe a “Dual Business Model” can leverage existing strength in premium segment and simultaneously capture new opportunities in the local MAINSTREAM market.